<h1>Advocacy just got a little easier with Tuesday\u2019s launch of OSAY (www.osay.co), a new, easy-to-use digital tool that works to close the gap between everyday folks advocating for a cause and elected officials hearing their message.<\/h1>\r\nDesigned and developed by three West Virginia citizens - Jennifer Susman, Carling McManus and Ankur Kumar - OSAY eliminates the typical hassles of traditional advocacy: endless searching through giant spreadsheets for elected officials\u2019 contact information, copy-and-pasting the same message to lawmakers, or paying for expensive supporter management platforms. As the political climate shifts and as digital advocacy and civic engagement increases, OSAY gives grassroots advocates the tools they need to turn social media chatter into action.\r\n\r\nPronounced \u201coh say,\u201d OSAY is a nod to the first line of the National Anthem.\r\n\r\n\u201cIt\u2019s patriotic to engage in civic action. Lawmakers are elected to represent the collective voices of their districts. OSAY ensures your voice is heard.\u201d said Susman, co-founder of OSAY.\r\n\r\nOSAY is designed specifically for the rapid mobilization of grassroots organizers and advocates. Starting at $39, organizers create and launch campaigns within minutes. Advocates join causes for free and take action in less than four clicks. Advocates are also encouraged to take the next step, a step that studies have shown to be the most effective form of advocacy \u2013 calling their elected officials.\r\n\r\n\u201cOSAY is instant advocacy. We\u2019re turning clicktivists into activists. It\u2019s time we stop tweeting at each other and direct unified messages at our lawmakers,\u201d said McManus, co-founder of OSAY.\r\n\r\n\u201cThis is the definition of virality,\u201d said Kumar, co-founder of OSAY. \u201cBecause people are advocating in their social networks, campaigns will grow exponentially. Early data is showing incredibly high follow-through rates regardless of age or experience with technology.\u201d\r\n\r\nFor now, OSAY is only available in West Virginia. The team is currently working to expand their service to municipal, state, and federal levels.\r\n\r\nOSAY is about providing everyday folks with the tools and education they need to become engaged advocates. It\u2019s about holding the smallest and largest political offices accountable. It\u2019s about eliminating the anxiety of picking up the phone and calling lawmakers. It\u2019s about using accessible tools to unify voices. And most importantly, it\u2019s about mobilizing citizens to make positive change in their communities. For more information and to learn more, visit osay.co.