The Greenbrier County Convention and Visitors Bureau (CVB) will hold a training workshop for its Cooperative Advertising Mini-Grant Program at 10 a.m. on Dec. 9. The session will be held in the Rahall Conference Room at the Greenbrier Valley Visitors Center in downtown Lewisburg. Any organization that is interested in obtaining marketing funds to use toward a tourism-related project should plan to attend.
Since 2002, the Greenbrier County CVB has set aside a portion of its budget to invest in tourism related community events and initiatives, awarding up to $2,000 per project. Those eligible to apply include two or more businesses or a nonprofit doing business in Greenbrier County. The goal of the program is to increase occupancy rates at Greenbrier County lodging properties, thus, suitable projects must promote visitor attendance and target markets outside of a 50-mile radius. The CVB reimburses 100 percent of the approved marketing expenses up to the total amount awarded.
The CVB awarded almost $9,000 in the last round of mini-grants and the recipients included the United Way of Greenbrier Valley, Edgewood Presbyterian Church, Friends of the White Sulphur Springs National Fish Hatchery, the State Fair of West Virginia, Lewisburg Downtown Business Association, Greenbrier Historical Society, and Carnegie Hall.
The Greenbrier County Convention and Visitors Bureau is pleased to announce that for the first time, Facebook advertising is eligible for funding. Logo usage guidelines for Facebook and other advertising are very specific, so attendance is encouraged to ensure that all approved expenses are reimbursable.
The next application deadline is Jan. 6, at 5 p.m.
More information and a downloadable application for the CVB Mini-Grant program are available online at greenbrierwv.com/tourism_partners/cvb_mini_grant_program. An application may also be obtained by emailing the CVB Marketing Manager, Beth Gill at firstname.lastname@example.org.
The Greenbrier County CVB looks forward to partnering with the community as we continue to grow sustainable tourism in our area.