By Debra Smith
A new boutique offering distinctive fashion, vintage treasures, and specialty paper goods is now welcoming customers in downtown Lewisburg. msiJs, Ltd., owned and operated by Lory Van Buren, has opened its doors at 850 Court Street North, inviting visitors to discover a thoughtfully curated selection designed to help women feel confident, comfortable, and inspired.
When asked what she hopes customers will experience when they walk into her shop, Van Buren said her vision is rooted in empowerment and personal style.
“I want women to have a choice of clothing that gives them a feel-good style and way of living.” Van Buren said, “I want women to feel good about themselves and offer clothing that will embrace them.”
With that mindset, Van Buren opened msiJs, Ltd., a boutique featuring Boho-inspired fashion from well-known brands including Jaded Gypsy, Alluring Romance, Creative Change and Hartley.
In addition to clothing, shoppers will find a carefully selected collection of vintage quilts, linens and one-of-a-kind vintage jewelry, some of which is handmade by Van Buren’s mother, adding a personal and meaningful touch to the store’s offerings.
The boutique also features a selection for paper enthusiasts, including Italian paper goods, decorative napkins, stationery, and note cards, making the shop a destination for both fashion and thoughtful gifts.
Van Buren says plans are underway for a grand opening celebration, but customers don’t have to wait to visit.
“I am planning a grand opening for the shop soon,” Van Buren said. “But I am in the shop now a few days each week and invite customers to stop in and explore what I have to offer.”
msiJs, Ltd. is located at 850 Court Street North in Lewisburg. Customers may also learn more or browse online at msjs-ltd-co-llc.shopify.com.
