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Annual Christmas parade scheduled in Alderson 

Mountain Media, LLC by Mountain Media, LLC
November 30, 2023
in Local News
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The Annual Christmas Parade in Alderson goes across the Alderson Memorial Bridge and under the Christmas lights.
Santa rides and waves to everyone atop the Alderson Volunteer Fire Department truck each year.

The Annual Christmas Parade in Alderson has been scheduled for Friday, Dec. 1, beginning at 7 p.m.  Line-up will start at 6 p.m. on Virginia Street like the July 4th Parade lines up.  It will proceed down Riverview Avenue and across the Alderson Memorial Bridge and disband in front of the Alderson Volunteer Fire Department.  Santa will greet children and hear their wishes inside the AVFD.  Treats will be provided by the Alderson Women’s Club.  Both the award-winning Greenbrier East Marching Band and the Eastern Greenbrier Middle School Marching Band have committed to attend.

Mayor Travis Copenhaver said, “This route is just like 2022.  Since we no longer have the Community Center available to host the visits with Santa, we are going back to the route from many years ago when the parade ended on the Monroe County side of town and Santa will greet the children inside the AVFD.”  

Copenhaver added, “We have been in touch with Santa Claus, and he will ride on the AVFD fire truck at the end of the parade.  Since Santa has agreed to be here, none of his helpers will be needed.  There should be no other “Santas” on any of the floats or part of any walking unit or anywhere in the parade.”

Coordinated by Lois McVey, the Queen of Lights, from the 5th grade class of Alderson Elementary School, will light up the Alderson Memorial Bridge and other lighted displays as she moves along the parade route.

People and organizations who want to demonstrate their holiday spirit should line up on Virginia Street before 7 p.m.  No pre-registration is required.  

The section of Riverview Avenue from Virginia Street to the Fruits of Labor Cafe has been designated a quiet zone.  Parade units are asked to refrain from loud noises in this section so that people with auditory sensitivities can also enjoy the parade.  

The Johnson Memorial United Methodist Church, at 104 North Monroe Street across from the Exxon Station, will have their Christmas Bazaar in the basement open from 4:00 to 7 and a dinner of chili or potato soup and sandwiches will be served for a small fee. Many Alderson Shops will be open and dinner will also be available at the Big Wheel Restaurant and Riverview Café.

Alderson Main Street President Don Sutherland said, “We are so excited to begin the traditional Christmas activities this year!  Please watch social media and the newspapers for information on more to come.”  

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